Form, Force, and Power: Subtle Marketing Strategy
Philosophies, Celtic, Eastern, and Western, religious and secular drive actions; one can choose to combine from all within the universe, or to separate from all within the universe; to combine or separate is a philosophical decision, the philosophical construct selected define the language and tools to be applied; market power is attained and sustained with the application of all available form, by
employing a common circular force, and by timing and distance of thought.
Form such as marketing, human, physical, intangible, and financial resources, the 5Rs, are driven by a combining or separating philosophy; one can choose from one form, all forms, or no form; to select from one form, all forms, or no form is a philosophical decision; the form construct that is selected defines the language and tools to be applied; market power is attained and sustained with the application of all available form.
Circular force such as direction, analysis, design, development, implementation, and evaluation, DADDIE, is driven by a combining or separating philosophy; one can choose from one circular force, many linear forces, or no force; to select from one circular force, many linear forces, or no force is a philosophical decision; the force construct that is selected define the language and tools to be applied; market power is attained and sustained by employing a common circular force.
Goals such as market share, profit maximization, risk diversification, and return on shareholder equity are driven by a combining or separating philosophy; one can choose from one goal, many goals, or no goal; to select from one goal, many goals, or no goal is a philosophical decision; the goal construct that is selected defines the language and tools to be applied; market power is attained and sustained by timing and distance of thought.
David Morris
1998